Helen is a ‘hard core’ Chartered Marketer, specialising in hospitality marketing. Working intensively with independent hotels, her work focuses on driving measurable results with impetus and cost efficiency. Very passionate about hospitality, she fundamentally understands how to influence the buying process, and helps hospitality businesses engage and inspire.
A popular speaker at industry events, Helen’s down-to-earth approach and real-world tips can be implemented by any property. Digitally savvy with a data-led approach, Helen has many trade secrets up her sleeve and is most guilty of saying “I probably shouldn’t tell you this, but…”!